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Project
City Toyota
City Toyota relied on aging HID fixtures and high‑output troffers that consumed significant energy and required frequent bulb and ballast replacements. Some replacement lamps were becoming difficult to source, increasing maintenance concerns.
Lighting was also inconsistent. Shadows and dark zones affected both the showroom and service bays, and technicians often relied on flashlights to work effectively. Intake areas lacked the brightness needed to clearly document vehicle condition.
In a region known for frequent fog and overcast weather, dealership leadership also wanted a brighter environment for customers entering the showroom.
Jim, General Manager of City Toyota, noted that customers immediately noticed the difference after the lighting upgrade: “People walk in now and the first thing they say is, ‘Wow, it’s so bright in here.’ They notice the difference right away.”
AWL performed a detailed site assessment and designed a targeted LED upgrade to improve coverage and eliminate dark spots.
The retrofit included:
2’x2’ high‑lumen LED flat panels for interior spaces
LED downlights replacing 175W–250W fixtures
Updated layout to eliminate hotspots and shadows
To avoid disrupting operations, installation crews worked overnight so the dealership remained fully operational during business hours.
The lighting upgrade improved both operations and the customer experience.
Brighter showroom enhances vehicle presentation
Improved service bay visibility supports technician productivity
Better intake lighting improves vehicle documentation
Reduced maintenance from long‑life LED fixtures
Jim of City Toyota also highlighted the importance of AWL’s flexibility during installation: “Working at night was huge for us. We can’t have lifts in the middle of the showroom with customers walking through. They worked around our schedule and followed through on everything they said.”
HID fixtures ranging from 175W–250W replaced with ~40W LED alternatives
Multiple lighting upgrades completed across an 18+ year partnership
Improved brightness and consistency across showroom, service bays, and intake areas
Night installation scheduling to avoid disruption to dealership operations
Long‑life LED fixtures backed by manufacturer warranties
client
City Toyota
Location
Daly City, CA
SERVICE
Energy + Electrical
MARKETS
Retail
City Toyota partnered with American Wholesale Lighting to modernize lighting across its dealership, replacing aging HID fixtures with energy-efficient LED solutions that significantly improved visibility, consistency, and overall customer experience. Through a detailed site assessment and strategic redesign, AWL eliminated dark spots and shadows across the showroom, service bays, and intake areas, creating a brighter, more functional environment for both customers and staff. The upgrade reduced maintenance needs, improved technician productivity, and enhanced vehicle presentation, while overnight installation ensured zero disruption to daily operations. The result is a more efficient, visually impactful dealership that better supports both sales and service performance.
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